Monday, July 21, 2008

Touch me, Don't touch me: Hypercolor's back!


Get ready to huff on that collar of yours:

American Apparel regurgitates the Hypercolor line of tees and tanks, I think they might have a sporting chance this time 'round.

Knowledge: Hypercolor works using special tiny Thermochromic dye capsules which are bound in the weave of the fabric. In turn the dye reacts with heat, thus highlighting your sweaty bits
like stinky glowing warnings to the opposite sex.

Warning: If your hypercolor becomes wrinkled, keep it away from the iron (think cosmic implosion)

check it

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